Dublin, Ireland – March 13, 2025 – Brands Momentum, a leading digital marketing and brand strategy agency, is thrilled to announce its sponsorship of renowned Irish jockey Kevin Sexton for the 2025 racing season. The partnership got off to a winning start, as Sexton rode Custom Taylor to victory for trainer Declan Queally, marking his first win since securing the sponsorship deal.
Kevin Sexton, a standout figure in Irish horse racing, has built an impressive career with major highlights including being Champion Conditional Jockey in the 2013/14 season, back-to-back victories in the An Riocht Chase, and a remarkable Grade 1 victory in the County Hurdle at Cheltenham Festival in 2021. His latest win aboard Custom Taylor further cements his standing as one of Ireland’s most accomplished jockeys.
For Mark Barrett, Managing Director of Brands Momentum, this sponsorship is both a professional and personal milestone. "As someone from Kildare who has followed Kevin’s career closely and owns a horse myself, I know the dedication and relentless drive it takes to succeed in this sport. Seeing Kevin secure a win so soon after our partnership is truly special. At Brands Momentum, we believe in backing ambition, talent, and strategy—whether in business or on the racetrack. We are proud to support Kevin as he continues to push boundaries in his career."
Kevin Sexton shared his enthusiasm for the sponsorship and his recent victory, stating, "I’m delighted to have the support of Brands Momentum this season. Their belief in performance-driven success mirrors what’s needed in horse racing, and I couldn’t have asked for a better start to our partnership than winning on Custom Taylor for Declan Queally. It’s fantastic to have a team behind me that understands the sport and is committed to excellence, and I’m looking forward to what’s ahead."
About Brands Momentum
Brands Momentum is a Dublin-based digital marketing and brand consultancy, known for its expertise in tailored marketing strategies, media buying, content creation, and performance-driven digital campaigns. The agency works with businesses across various industries, ensuring measurable results and long-term brand growth.
This sponsorship reflects Brands Momentum’s commitment to supporting driven professionals in their pursuit of success—whether in the corporate world or on the racetrack.
For media inquiries, please contact:
San Shreekar
Managing Director
M: +353 85 784 0378
